Hair Styling & Treatments

Our Gold Standard of beautiful, luminous, salon quality permanent hair color Formulated with Care Supreme Conditioner infused with shine serum, Vitamin E, and UV filter to lock in first day color vibrancy and provide soft, luxuriously silky hair up to 8...

L’Oreal Paris Colorista is now L’Oreal Paris Preference Vivids. Our Preference expertise is at the service of Vivid Colours, in 14 shimmering shades Violet was inspired by the clear purple sunset view of Ipanema beach behind the Dois Irmãos, in Rio de...

L’Oreal Paris Colorista is now L’Oreal Paris Preference Vivids. Our Preference expertise is at the service of Vivid Colours, in 14 shimmering shades Electric Mango was inspired by the biggest park of Tokyo, Yoyogi, and its colorful electric orange autumn...

Colorista is now Preference Vivids. Our Preference expertise is at the service of Vivid Colours, in 14 shimmering shades. Get high-intensity, bold colour with radiance that holds for up to 8 weeks. Preference Vivids leverages our loved Preference Liquid...

L’Oreal Paris Colorista is now L’Oreal Paris Preference Vivids. Our Preference expertise is at the service of Vivid Colours, in 14 shimmering shades Bright Red was inspired by the famous, bright, and authentic Moulin Rouge, located at the bottom of...

L'Oreal Paris has developed a unique blend of cool and warm reflections with the universal nude tones from Excellence - for a natural colour result that flatters the skin tone. The colouring cream without ammonia contains protective active ingredient...

Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine...

Triple care permanent coloring in the universal brown shade to adapt to all skin tones, Ideal for all hair types A universal shade that matches all skin tones for a healthy glow whatever your skin tone, Long-lasting color for a natural, luminous and...

Hair Color For Men: Specifically developed just for men, this hair color for gray hair coverage covers gray hair in 5 minutes. Never has covering your grays been this easy. No mess, no mix and no ammonia. Just natural results from roots to ends .It comes...

L'Oreal Paris Men Expert One Twist Hair Color will cover your gray hair in just 5 minutes. This permanent hair dye provides undetectable gray coverage that fades naturally in 6 weeks. Easy and mess application: just twist, shake, crack and apply. The...

Specifically developed for men, this hair color for gray hair coverage covers gray hair in 5 minutes. Never has covering your grays been this easy. Just natural results from roots to ends. Kit includes 1 Application. Easy and Mess Application: Our...

L'Oreal Paris Men Expert One Twist Hair Color will cover your gray hair in just 5 minutes. This permanent hair dye provides undetectable gray coverage that fades naturally in 6 weeks. Easy and mess application: just twist, shake, crack and apply. The...

Hair Color for Men: Specifically developed for men’s hair, this permanent hair dye covers gray in 5 minutes for a natural looking results. It comes as a kit for 1 Application only Easy and Mess : Delivered in our patented One Twist applicator with...

L'Oreal Paris Men Expert One Twist Hair Color will cover your gray hair in just 5 minutes. This permanent hair dye provides undetectable gray coverage that fades naturally in 6 weeks. Easy and mess application: just twist, shake, crack and apply. The...

Specially developed for men’s hair, this semi-permanent hair dye covers grey hair in just 5 minutes: easy and mess- mix, our innovative ONE-TWIST technology works in just 5 minutes for a natural looking hair result that perfectly blends with your...

Specially developed for men’s hair, this semi-permanent hair dye covers grey hair in just 5 minutes: easy and mess- mix, our innovative ONE-TWIST technology works in just 5 minutes for a natural looking hair result that perfectly blends with your...

Specially developed for men’s hair, this semi-permanent hair dye covers grey hair in just 5 minutes: easy and mess- mix, our innovative ONE-TWIST technology works in just 5 minutes for a natural looking hair result that perfectly blends with your...

Specially developed for men’s hair, this semi-permanent hair dye covers grey hair in just 5 minutes: easy and mess- mix, our innovative ONE-TWIST technology works in just 5 minutes for a natural looking hair result that perfectly blends with your...

Ingredients AQUA / WATER • CERESIN • CETYL ESTERS • DIMETHICONE • OLETH-30 • VP/VA COPOLYMER • STEARETH-2 • PARAFFINUM LIQUIDUM / MINERAL OIL • COPERNICIA CERIFERA CERA / CARNAUBA WAX • ALCOHOL DENAT. • STEARIC ACID • PALMITIC ACID • TRIETHANOLAMINE •...

Ingredients AQUA / WATER • PROPYLENE GLYCOL • VP/ACRYLATES/LAURYL METHACRYLATE COPOLYMER • HYDROGENATED STARCH HYDROLYSATE • TRIETHANOLAMINE • PEG-40 HYDROGENATED CASTOR OIL • MAGNESIUM GLUCONATE • CHLORPHENESIN • CALCIUM GLUCONATE • AMMONIUM...