Beauty

Description: Blondes, your hair care day just got brighter. Soften hair, reduce brass, and fight against unwanted yellow tones with Not Your Mother's Blonde Moment Purple Treatment Shampoo and Hair Masque. Formulated with violet rice extract, our purple...

Description: Bringing out the best in blondes. Enhance shine, reduce brass, and fight against unwanted yellow tones with Not Your Mother's Blonde Moment Purple Treatment Shampoo, and enjoy shinier and softer hair with Not Your Mother's Blonde Moment...

Description: A detoxifying blend of Matcha Green Tea & Wild Apple Blossom enriches hair and scalp with antioxidants & nutrients for a deep clean. Nutrient Rich shampoo removes surface build-up and excess oils without harsh chemicals, preparing hair for a...

Description: Your scalp needs love too, and Not Your Mother’s Aquatic Mint & Coastal Sea Holly Scalp Refresh Shampoo is here to give it. This shampoo helps to cleanse away daily environmental pollutants and build up with a cooling mint sensation that’s...

Description: Not Your Mothers Naturals Tahitian gardenia flower & Mango butter shampoo, paraben-free natural hair Shampoo Features a salon Grade formula made with a luscious blend of Tahitian gardenia flower and Mango butter to help define your natural...

Description: Not Your Mothers Naturals Blue Sea Kale & Pure Coconut Water Sea Minerals Shampoo & Conditioner Key Features: A luxurious blend of Blue Sea Kale & Coconut Water offers weightless hydration filled with vitamins & electrolyte minerals, giving...

Description: Blondes, your hair care day just got brighter. Enhance shine, reduce brass, and fight against unwanted yellow tones with Not Your Mother's Blonde Moment Purple Treatment Shampoo and Hair Masque. Formulated with violet rice extract, our...

Description: Detoxifying is always a great start for your hair and scalp. Restoring a healthy foundation for your hair means you can reclaim its full potential. Restore your hair and scalp with Not Your Mother's Naturals Activated Bamboo Charcoal &...

Description: When was the last time you saw your curls so clearly? Add definition and bounce while gently cleansing, refreshing, and hydrating your naturally curly hair with Not Your Mother's Naturals Tahitian Gardenia Flower & Mango Butter Curl...

Description: Not Your Mother's Naturals Aquatic Mint & Coastal See Holly Shampoo, Conditioner, and Hair and Scalp Mist work together to refresh, reinvigorate, and remove build-up. Start by lathering the Scalp Refreshing Shampoo into wet hair and then...

Description: Is your hair in need of the royal treatment? Repair damaged hair, retain hair vibrancy, and restore hair moisture with Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Shampoo, Conditioner, and Leave-In Conditioner. With a...

Description: Strength and shine are always on our minds. Get both with Not Your Mother's Rice Water & Himalayan Moringa Shampoo, Conditioner, and Protein Hair Rinse. Made with a fortifying blend of Rice Water and Himalayan Moringa, this carefully curated...

Description: Invigorate your hair and restore its brightness and shine with Not Your Mother's Naturals Youth Revival Shampoo, Conditioner, and Leave-In Tonic. This trio uses an exhilarating blend of Passion Fruit Kombucha and Awapuhi Ginger to reawaken...

Description: Lather and work Smooth Moves Anti-Frizz Shampoo into wet hair and rinse thoroughly. Finish your wash routine with Smooth Moves Conditioner by working it through to the ends of your hair and rinsing thoroughly. Key Features: SHAMPOO AND...

Description: Not Your Mother's Curl Talk Shampoo and Conditioner work together to gently cleanse your scalp and hair, deliver moisture and hydration, and ultimately define your curls. Both are formulated with Rice Curl Complex - a blend of Rice, Keratin,...

Description: A luscious blend of Tahitian Gardenia Flower & Mango Butter helps preserve the natural curl so your hair moves with a beautiful bounce. Curl Defining shampoo cleanses and conditioner moisturizes without weighing curls down and prepares hair...

Description: Weightless Hydration with Electrolyte MineralsA luxurious blend of Blue Sea Kale & Coconut Water offers weightless hydration filled with vitamins & electrolyte minerals, giving hair the help it needs to stay healthy and vibrant. Key...

Description: Nutrient-rich hair care makes a noticeable difference—you'll see. For hair that is noticeably softer and full of life, enrich your hair and scalp with antioxidants and nutrients while delivering that much-needed dose of moisture with Not...

Description: You grow, girl! Detangle, soften, and prevent damage. Give your hair the strength it needs to grow longer, stronger and happier. Not Your Mother’s Way to Grow Shampoo & Conditioner will help moisturize, detangle and smooth hair while...

Description: This one is for our overachievers. Give your hair a dose of weightless hydration with Not Your Mother's Naturals Blue Sea Kale & Pure Coconut Water Shampoo and Conditioner. Made with a luxurious blend of Blue Sea Kale and Coconut Water, our...