Description
L'Oreal Paris Preference, the expert of permanent, fade-defying luminous hair colour. Our translucent gel technology together with our precious shine oil give the ultimate luminous colour full of reflects. Use the shine protect conditioner enriched with a UV filter and Vitamin E derivative to preserve the shine of your coloured hair for up to 8 weeks. Our Shine Oil is enriched with precious flower oils to intensify the natural tones of your hair colour. Infused with a sensorial fragrance for an improved experience at application. Be colour safe and always do your 48-hour patch test. Born in the 1970’s, Preference has over 50 years of creating at home hair colour proven to give you a fade defying- multi-tonal colour result. The iconic ‘You’re Worth It’ tagline was created for Preference 50 years ago and still to this day remains at the heart of the brand. Directions 1. Use gloves and pour colouring bottle into developer bottle and shake to mix evenly, 2. Apply colour and leave for recommended time, 3. Follow with conditioner and rinse. Permanent hair dye with optimal grey coverage, Complete hair colour treatment with colourant and developer gel, colour lock conditioner and disposable gloves Translucent gel formula with precious flower oils for a blonde shade with luminous reflects, Intensifies the natural tones of your hair colour, For an intense natural colour with permanent results
Key Feature:
• Follow packet instructions, Patch test 48 hours before use, 1. Use gloves and pour colouring bottle into developer bottle and shake to mix evenly, 2. Apply colour and leave for recommended time, 3. Follow with conditioner and rinse
• Creates lustrous fade-defying shades with light-reflecting colours for a pure blonde, Includes a nourishing colour lock conditioner
Country of Origin: USA
Manufacturer/Importer/Packed By: L'Oreal
Key Feature:
• Follow packet instructions, Patch test 48 hours before use, 1. Use gloves and pour colouring bottle into developer bottle and shake to mix evenly, 2. Apply colour and leave for recommended time, 3. Follow with conditioner and rinse
• Creates lustrous fade-defying shades with light-reflecting colours for a pure blonde, Includes a nourishing colour lock conditioner
Country of Origin: USA
Manufacturer/Importer/Packed By: L'Oreal