Mascaras

Want the London look So big yet so precise, the 30% wider and denser MaxDensity brush of this mascara captures and coats even the smallest lashes. Its Triple collagen + keratin formula shapes and plumps even the thinnest lashes. As a result, you have...

Want the London look For lashes so big, it's almost criminal With 3 times more collagen and 3 times more keratin than most formulas, ScandalEyesExtreme Black Mascara from Rimmel London is a one stroke volume revealing mascara. Our MaxDensity brush is 50%...

Want the London look Empower your lashes with Wonder'full Volume Colourist Black mascara from Rimmel London Say goodbye to dull, invisible lashes thanks to our cutting-edge formula that wraps every lash with blacker than black pigments, making your...

Want the London look A revolution in lash curling mascara and lash curler in one Supercurler Extreme Black mascara from Rimmel London is the first volumising mascara with built-in lash curler power to build a dramatic curl that last and lasts...

Want the London look Rimmel London Day-2-Night is a mascara that creates 2 dramatically different lash looks, all with  magic double capChoose the Length cap in the day for exceptionally defined, ultra- lengthened lashes. Lashes are stretched to new...

Want the London look LIVE LIFE TO THE FULLEST with the new WonderLuxe volume mascara from Rimmel London.Infused with 4 luxurious caring oils, this mascara will give your lashes an instant boost of smooth full-bodied volume.Infused with 4 luxurious caring...

Want the London look Take the natural look to the limit Wonder'full Black mascara with Argan Oil from Rimmel London smoothens and defines lashes without that massive, clumpy, spidery lash effect. The Smooth Operator brush captures and coats, separating...

Want the London look Take the natural look to the limit Wonder'full Waterproof Mascara with Argan Oil from Rimmel London smoothens and defines lashes without that massive, clumpy, spidery lash effect. The Smooth Operator brush captures and coats,...